Real Estate Keynote Speaker

Real Estate Sales &
Development Keynote
Speaker

Engage people – and influence the decisions they make – with the revolutionary science of shared human values.

Real Estate Keynote

The real estate industry is experiencing a seismic shift, thanks to volatile economies, increasing environmental pressures, and rapidly changing stakeholder perspectives. Everything about real estate sales and develipment is more complex, and requires a deep understaindg of what drives investors, buyers, renters, partners, regulatory bodies, and community members. But how do you quantify that human element? How do you create sustainable success when what motivates people is hard to pin down? It’s all about shared human values. Because values drive everything that people do.

Human values expert, real estate keynote speaker, and 2x best-selling author David Allison has conducted nearly a million surveys in 152 languages featuring hundreds of millions of data points.

He’s built the first global inventory of shared human values. His data-driven and dynamic keynotes equip you with the tools to understand what truly motivates behavior in real estate— beyond old-fashioned demographics. His insights offer a groundbreaking, science-backed approach to understanding not just who people are, but why they do the things they do.

In an industry where fast-paced transformation is now the norm, and purpose-driven strategies are standard operating procedure, David’s keynotes help organizations make more successful decisions.

You’ll learn how to predict what people will do, reduce risk, and drive sustainable growth. Values are the answer, and David will show you how to put them to work.

Who is it for

  • Real estate sales organizations

  • Real estate developers

  • Real estate investment, finance, construction and planning firms

  • Architects, interior designers and marketing groups

Audience takeaways

  • The specific Power Values that will empower you to engage people and influence outcomes.

  • Creative, detailed strategies to immediately put the Power Values to use.

  • David’s revolutionary Values Thinking Process that turns shared values into actionable tactics.

  • The Three Telltale Questions that will identify the shared values of anyone you want to engage and inspire.

Real Estate Insights

Powerful Predictive Insights

Learn how to use shared values to predict the behavior of buyers, renters, inventors, financial partners, employees, sales teams, community members or any other stakeholder group more accurately than ever before.

Differentiation Driven by Values

Identify how to differentiate your properties in a crowded market by appealing to specific human values that drive purchase decisions.

Break Away From the Pack

Explore ways to innovate in real estate by understanding the value-driven desires of consumers.

Freddie Mercury, Winston Churchill, Tony Robbins and Seth Godin all rolled into one.


KYLE DUNN

Managing Director | Business Development

About David

David Allison is the world's leading authority on human values, offering a dynamic, memorable, and transformative approach to the real estate industry as a keynote speaker.

With a rich background as the VP of Marketing for Sotheby's Real Estate, David has a profound understanding of the luxury market and has worked extensively with developers in France, Dubai, the Caribbean, Costa Rica, and across Canada and the United States. His decade-long experience owning a real estate marketing creative services firm has honed his expertise in crafting compelling narratives for property sales and development.

David's innovative research work using Valuegraphics has redefined development, sales, marketing, architecture, and interior strategies for industry giants like Ledcor, Hines, Bedrock, PC Urban, and Bucci. His insights have guided projects from conception through to completion, ensuring they resonate deeply with target demographics on a values-driven level.

As a sought-after speaker, David has engaged audiences at prestigious events such as the National Apartment Association, Informa Real Estate Forums, Real Estate Investment groups, Buildex Exhibitions, and Berkshire Hathaway Home Services gatherings. His ability to connect with professionals across the spectrum of real estate roles has made him a staple at industry events across the country.

David's thought leadership extends to media appearances on numerous podcasts and in industry journals, where his expertise continually sets new standards for understanding consumer behavior. His contributions have been featured in Forbes, Harvard Business Review, and INC Magazine, cementing his status as a transformative figure in the real estate keynote speaking arena.

Work with David

Values are the answer.
Let’s put them to work.


Real Estate Sales and Development Keynote Speaker David Allison will transform how you think about yourself, the people around you, and those you hope to impact with your work. Because we are all values-driven.