MARKETING AND SALES KEYNOTE SPEAKER DAVID ALLISON

Boosting Sales
by Being Human

Sales Keynote

Consumers today are harder to understand than ever before. But once you know the values that drive their decisions, it all becomes perfectly clear.

Sales keynote speaker David Allison has turned our shared human values into accurate empirical data.

With hundreds-of-millions of datapoints, his findings align with a neurological truth: we are driven by our values. It’s no wonder his discoveries are included in college textbooks worldwide and leveraged by organizations like Google, PayPal, lululemon, Five Star School Supplies, and the United Nations Foundation.

His must-see keynotes are dynamic, fast-paced experiences that energize teams with data-driven insights that really work.

Who is it for

  • Sales teams and leaders

  • Marketing departments and agencies

  • Leaders looking to revolutionize sales from the ground up

Audience takeaways

  • The specific values that will influence buying decisions

  • Creative, detailed strategies to immediately put those values to use

  • David’s revolutionary Values Thinking Process to create actionable tactics

Sales insights

Better Bonds

Align sales strategies with customer values for deeper connections and better results.

Identify Drivers

Identify key values that drive purchasing decisions across diverse customer groups.

Speak Their Language

Master the art of values-based communication to resonate deeply with customers.

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Amazing delivery on stage!
Hit it out of the park!


David Macadam

CEO, Middle East Council of Shopping Centres

About David

David Allison, the world's leading authority on human values, is a transformative and dynamic SALES keynote speaker.

His groundbreaking research has uncovered transformative insights into B2B and B2C buying behavior. His expertise has been instrumental in guiding major organizations like PayPal, providing in-depth analysis on CMOs and CTOs around the world, and his in-depth studies on technical clothing buyers, luxury shoppers, main street consumers, homebuyers, boat and recreational vehicle shoppers and more have helped countless sales teams and sales leaders use the power of shared values to meet their goals.

David's sales speaking engagements are both notable and diverse, speaking alongside prominent figures like Barack Obama at the Digital Enterprise Show for B2B Sales in Malaga, Spain. His dynamic keynotes have changed the way people think about sales at events across multiple sectors and for a wide variety of organizations including the National Association of Financial Planners, Aviso Wealth, Lincoln Financial, Berkshire Hathaway Home Services, The Real Estate Forum, and the Pet Food Industry Forum, to name a few.

His insights and opinions are covered by media outlets like Business Insider, ICSC magazine, Forbes, Harvard Business Review, and INC Magazine. His unique focus on values-driven buying behavior makes him an unforgettable presence on any platform, with transformative and actionable insights for the sales industry.

Work with David

MAKING BUSINESS HUMAN

Values are the answer. Let’s put them to work.


Sales and Marketing Keynote Speaker David Allison will transform how you think about yourself, and those you hope to impact with your work.