Boosting B2B Online Sales

IF YOU ARE INVOLVED IN ONLINE B2B SALES AND MARKETING there's an easy way to engage more people and influence the outcomes you'd like to see. All you need to do is give people more of what they truly value.

This video offers up a super-simple shift that B2B marketers can make – based on nearly a million surveys – that will put the power of shared values to work for you.

Why should you care? Because people will pay 12% more for things that give them more of what they value. They'll trust you 20% more. And they'll be 40% more engaged. Values are the answer. Let's put them to work.

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