Values-Driven Keynote Speaker
David Allison
Every issue, and every opportunity, comes down to this.
There is a thread that connects sales, leadership, people & culture, ESG, DEIB, innovation, employee engagement…every issue and every opportunity. No matter who we are, and what our role is, we are all just trying to get some people to do something.
But people today are unpredictable. They are behaving in ways that can’t be deciphered with traditional tools like demographics. Age, income, gender, education…these labels no longer tell us who people are. In response, businesses around the world have spent billions of dollars collecting more and more data – more data than ever before. But predicting how people will react remains a mystery.
But what if we’re simply measuring the wrong things?
Values are the answer.
And David Allison is the world’s leading authority.
Behavioral scientists have known for decades that people are driven by their values, not their demographics. If you understand what people value, you know who they are, and why they behave as they do. That’s why David Allison turned values into data, conducting nearly a million surveys in 152 languages featuring hundreds of millions of data points.
We’ve entered a new era of human understanding – where values are measurable insights that unlock the secrets behind every decision we make, thousands of times of day. It’s no wonder his research is featured in college textbooks, discussed in Harvard Business Review, INC Magazine, Forbes, and leveraged by organizations like Google, PayPal, lululemon, and the United Nations Foundation.
All-Inclusive Keynote Package
Six value-adds that help you build buzz, and keep the learning alive. All included in the keynote fee.
THE VALUEPRINT QUIZ – Making it personal
Attendees take a short and fun quiz before your event and immediately see how their values compare to those of people around the world. Then, David’s keynote shows them how their values compare with those of the people they want to reach.
CUSTOM RESEARCH FINDINGS – 100% unique for your event
David’s keynotes focus on three shared values—the Power Values—that will engage, inspire, and motivate whoever you want to reach. The Power Values are found through a statistically accurate survey crafted just for your event and the hundreds of millions of data points in the Valuegraphics Database, the world’s first global inventory of shared human values.
THE HUMAN VALUES TOOLKIT – The ultimate takeaway
Everyone leaves with a practical toolkit that includes the research findings from your custom survey, micro-learning videos, and useful resources. This toolkit will empower them to apply the insights they’ve gained from David’s keynote, making their experience more valuable and actionable.
PROMOTIONAL VIDEO – to build excitement and #FOMO
David will record a video to help you build anticipation for his keynote. Our full-time video editor will ensure it‘s exciting and creates the necessary buzz! Here is one example.
POST-EVENT TOWNHALL MEETING – Maintaining the momentum
Six to eight weeks after the keynote, David will meet for an hour-long session to answer questions and offer advice about using the keynote learnings. This could be just for a leadership team or for everyone.
DEEP-DIVE ARTICLES – More Tools to drive learnings home
After the event, David will send a package of articles he’s written based on the research findings and the keynote insights. You can use these for internal publications, thought-leadership posts on social media, or in any other way you like.
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Explore
topics
Compelling stories. The most important issues. Shared human values connect them all. Explore keynote topics tailored to your industry, organization, or goals.
Sales keynote
Boosting Sales by Being Human
Drive marketing ROI and explosive sales growth with human values, using data and insights from the world's leading expert.
LGBTQ+ Keynote
LGBTQ+: More Than Alphabet Soup
Engage the LGBTQ+ community authentically – by abandoning outdated stereotypes and embracing shared values.
Leadership Keynote
The Science of Values-Based Leadership
Leverage the next evolution in values-driven leadership with a scientific breakthrough in human values data.
AI and the future of business
The Superhuman Antidote to AI
Learn David Allison’s revolutionary values-driven approach to help you thrive alongside AI, and the next disruptive tech too.
SUstainability and social responsibility Keynote
Avoid the Bud Light Blunder
Do a lot of good – and do very well – with values-aligned sustainability and social responsibility.
DEI Keynote
The Next Step: DEI Beyond the Stereotypes
Unlock the most meaningful benefits of diversity, equity, and inclusion by diving deep into human values.
Customer experience keynote
Cracking the Customer Experience Code
Master the transformative and science-backed method for giving customers what they value most.
Culture keynote
The Blueprint for Belonging
Discover how to create a culture of belonging from the world’s leading expert on human values.
Employee engagement keynote
Passion & Purpose – Not Ping Pong & Pizza
Discover the revolutionary, scientifically proven source of employee engagement, retention, and achievement.
David’s keynote will transform the
way you look at people.
David’s dynamic keynotes have been called “rivetting” and “fascinating” and the custom data and insights he brings to each audience have been described as “entirely unique and priceless.” He shares a proven, science-backed method to identify what will engage, motivate and influence people. He explains how to use specific shared values to transform sales and marketing, people and culture, leadership, innovation, change management, DEIB, ESG, and more.
His keynotes inspire you to recognize your own values, the values of the people around you, and the values of the people you want to impact with your work. You will leave his keynote with an entirely new view of who people are and what makes them tick, determined to embrace a values-driven approach to your own personal ambitions and professional goals.
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David is the Mick Jagger of human values...thrilled with what he delivered.
ERIN RODDIE
Director, Cube Business Media Inc.
Five reasons why David’s keynotes resonate so deeply
Everyone is talking about values
Human values are hot right now. Everyone is talking about how to be more human-centric, purposed-led, and values-driven. From leadership to AI to sales to HR to DEI and ESG, when you know what people value you can get people to pay attention and influence the outcomes you want to see.
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Ultra-customized takeaways
David’s research division has conducted a million surveys in 152 languages, and turned human values into data. So every keynote I deliver includes data my audience can use to engage, inspire, and motivate whoever they need to reach. These are not fluffly words and pretty ideas: these are science-backed, statistically accurate insights that people can take away and use. I show them how, and give them examples and tools.
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Values apply everywhere
Every issue and every opportunity in every organization has a common thread: they are all about people. And people will only do things that align with their values. It’s just how our brains are hard-wired. So, using our values data, my keynotes show scientifically how to move the needle in the right direction. Because we are all values-driven.
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Entirely unique content
David’s team has built the only values database for the world. It’s the first global inventory of what we all care about. It shifts the conversation about human values from being well-intentioned and hopeful, to being scientific, accurate and factual.
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A unique perspective
David is a proud member of the LGBTQ community and has been married for 27 years. He is also an Indigenous citizen of Canada, proud to wave the Metis flag whenever he gets a chance.
