MEET DAVID ALLISON

Retail Keynote
Speaker

Engage customers and influence where they shop with the revolutionary science of shared human values.

Retail Keynote

Consumers no longer want retail brands and experiences unless they reflect what they value. The evidence is all around us. We live in the Values Economy now. But human values aren’t something you can design and build. So how do you align with the shared values of your customers?

Human values expert, retail keynote speaker, and 2x best-selling author David Allison has conducted nearly a million surveys in 152 languages featuring hundreds of millions of data points.

His revolutionary research on human values equips you with the tools to understand what truly motivates retail consumer behavior. Moving past old-fashioned demographics, he offers a groundbreaking data-driven approach to understanding not just who people are, but why they do the things they do.

David's keynote message will introduce you to a revolutionary approach to retail—one that links deeply resonant connections directly to profit margins. This values-driven strategy will empower you to create loyal customer relationships that extend far beyond a single transaction.

In an industry where fast-paced transformation is now the norm, David is helping retail brands create meaningful, values-driven relationships that keep customers coming back for more.

Who is it for

  • Retailers of all sizes

  • Executives & retail managers

  • Retail franchises

Audience takeaways

  • The specific Power Values that will empower you to engage people and influence outcomes.

  • Creative, detailed strategies to immediately put the Power Values to use.

  • David’s revolutionary Values Thinking Process that turns shared values into actionable tactics.

  • The Three Telltale Questions that will identify the shared values of anyone you want to engage and inspire.

Insurance Industry Insights

Trust Reimagined

Discover how focusing on shared values can rebuild and strengthen the trust that is crucial in the insurance industry.

Beyond Demographics

Learn to use values-driven data to offer personalized services and build marketing campaigns that resonate with your clients deep inside their hearts, where it truly counts

Values as a Strategic Asset

Understand how a values-based approach can become your organization's strongest competitive advantage in an industry facing relentless change.

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Amazing delivery on stage! Hit it out of the park!

David Macadam

CEO, Middle East Council of Shopping Centres

About David

David Allison, recognized as the world’s leading authority on human values, brings his expertise to the retail sector as a transformative keynote speaker.

With a rich background in working with automotive giants like Toyota and General Motors at the retail level, David has also significantly impacted the real estate development sector by branding and marketing a wide range of properties, from pre-sale condominiums to resort homes and commercial spaces. His insights have energized audiences at prestigious speaking engagements for industry-leading organizations such as the Path to Purchase Institute, the Gift Show, the Pet Food Forum, The Boating Show, the American Gem Society, the RV Dealers Association, and Apparel Camp.

David's extensive research, encapsulated in a groundbreaking database derived from nearly a million behavioral science surveys, has uncovered key insights for major brands like PayPal, Fresh Direct, Arc'teryx, Patagonia, Coca-Cola, and Pepsi, as well as luxury and premium brands across the clothing, automotive, accessories, and wine sectors globally. This unparalleled research depth enables him to provide unique insights into consumer behavior and values, making his keynotes not just presentations but transformative experiences.

His thought leadership has been featured in Forbes, Harvard Business Review, and INC Magazine, solidifying his reputation as a dynamic and memorable speaker. For the retail sector, David Allison is not just a speaker but a catalyst for change, offering invaluable perspectives on leveraging human values to create lasting impact.

Work with David

Values are the answer.
Let’s put them to work.

Retail Keynote Speaker David Allison will transform how you think about yourself, the people around you, and those you hope to impact with your work. Because we are all values-driven.