ANTI-GENERATIONAL Keynote Speaker David Allison
Generational Myths Are Holding You Back
Instead of generational stereotypes, use shared values to engage & influence people.
Anti-Generational Keynote Speaker
If you are using generations to build sales, leadership or engagement strategies, you are missing out. Because people don’t behave according to their age. Nobody acts their age anymore!
It’s time to shatter outdated generational stereotypes and replace them with shared human values.
Human values expert, employee engagement keynote speaker and 2x best-selling author David Allison has dedicated his career to studying the core values that drive people to become engaged, inspired, and motivated.
By conducting a million surveys in 152 languages featuring hundreds of millions of data points, David and his team have turned shared human values into hard data that’s readable, meaningful, and actionable. It’s no wonder his work is included in college textbooks worldwide and leveraged by organizations like Google, PayPal, lululemon, and the United Nations Foundation.
David’s game-changing research confirms what we already know: age is just a number. People will be on the edge of their seats as they learn how to use specific shared values – instead of age – to understand, engage, and influence the people they want to reach.
People always say, “I’m nothing like the rest of my generation.” Yet generational experts tell us what Baby Boomers like or how to work alongside GenZ – as if age-based assumptions somehow make sense. When in fact, they don’t.
Who is it for
Sales, Marketing and CX audiences
Senior strategy-level leadership in any industry
HR, recruitment, engagement and retention executives
Audience takeaways
A Data-Driven Understanding of People – The ability to engage and influence any audience based on what they value, rather than outdated generational stereotypes.
A Proven Engagement Strategy – How to use shared values to inspire action, build loyalty, and create lasting connections.
A Competitive Advantage – A revolutionary approach to persuasion that’s eight times more effective than traditional demographic targeting.
Insights on Generational Myths
Debunk the Myths of Generatonal Profiling
With data-driven proof that age-based assumptions are misleading and ineffective.
Identify Core Shared Values
Custom research will pinpoint the specific values required to engage, inspire and influence whoever the audience wants to reach.
Provide a Roadmap For Action
Show how businesses, organizations and leaders can use values-driven insights to solve any problem and achive any goal.
“
David is the Mick Jagger of human values...thrilled with what he delivered
ERIN RODDIE
Director, Cube Business Media Inc.
About David
AS the world’s leading authority on human values, David Allison stands at the forefront of transforming how we think about people.
As the founder of the Valuegraphics Project, David Allison has built the world’s first database of shared human values. As an engagement and influence expert, human values research pioneer, two-time best-selling author, and CEO, his groundbreaking approach is used by organizations like Google, PayPal, lululemon, and the United Nations Foundation. With nearly a million surveys conducted in 152 languages, David’s insights are included in college textbooks used around the world, and are revolutionizing how we understand people—not by how old they are, but by what they care about most.
David is a globally recognized speaker, best-selling author, and human values expert. But most importantly, his keynotes are anything but boring. With an electrifying stage presence, deeply engaging storytelling, and powerful audience interactions, David ensures that every person in the room leaves energized, enlightened, and ready to take action.
Work with David
Values are the answer.
Let’s put them to work.
Anti-Generational Keynote Speaker David Allison will transform how you think about yourself, the people around you, and those you hope to impact with your work. Because we are all values-driven.